Beverlee Garb

Beverlee Garb

MPA, EstheticianNC, US
Empowering estheticians to thrive in a hyper-competitive industry.

Having been in the skincare industry for over 30 years, I understand what helps estheticians stand out in their marketing, websites and social media. I am often heard saying, "Niches Bring Riches," because I believe that specialties - combined with laser focused marketing - brings results.

In summary, I utilize my experience in the skincare industry to help other skincare professionals take their businesses to the next level - both online and offline.

Perfect for spa shows, skincare shows, beauty education, esthetician education.

Having been in the skincare industry for over 30 years, I understand what helps estheticians stand out in their marketing, websites and social media. I am often heard saying, "Niches Bring Riches," because I believe that specialties - combined with laser focused marketing - brings results.

In summary, I utilize my experience in the skincare industry to help other skincare professionals take their businesses to the next level - both online and offline.

Perfect for spa shows, skincare shows, beauty education, esthetician education.

Niches Bring Riches In The Skincare Industry

As a spa director, spa owner, esthetician, spa consultant and motivational speaker, Beverlee inspires skincare professionals to abandon the old paradigm of "be everything to everybody."

Offering too many services and juggling too many clients create burnout and frustratoin among estheticians and skincare professionals.

In this presentation, we explore:

  • ​How to break through the fear of commiting to a niche (and letting the rest go)
Audience ActivityEducational / InformativeInspirational / Life-changingHumorous / Funny

Virtual Presentation

Having been in the skincare industry for over 30 years, I have fallen in love with many aspects. Most of all - I love the people the skincare industry attracts. We tend to be passionate seekers, empathetic healers & lovers of all things beautiful.

As a skincare trainer, esthetician, spa consultant and, now, web creator, I am in awe of how lucky I am to spend my days helping other skincare professionals succeed online. 

Websites are organic, living digital...

Audience ActivityEducational / InformativeTechnical / SpecificInspirational / Life-changing

Navigating The Digital Landscape As A Skincare Professional

As a skincare trainer, esthetician, spa consultant and, now, web creator, I am in awe of how lucky I am to spend my days helping other skincare professionals succeed online. 


Websites are organic, living digital landscapes of ourselves and our evolution. They are meant to expand, express, evolve and emanate our purpose. One of my clients called it her "digital home." ... and that is how it should feel. Cozy, inviting, warm and (most importantly) an expression of the soul...

Audience ActivityEducational / InformativeTechnical / SpecificInspirational / Life-changing